Category Archives: Public Relations

A Guide to Online Reputation

Web Accessibility and PR

Your business’s online reputation matters. If you’re getting positive reviews on site like Google, buzz on social media, and great press, it can have a real impact on your business’s bottom line.

Let’s talk about what online reputation is and share some steps for improving it. Read More A Guide to Online Reputation

Why Ignoring Web Accessibility can Turn into a PR Disaster

Web Accessibility and PR

Did you know that more than 2000 web accessibility lawsuits are filed every year?

Or that majority of these businesses have settled these lawsuits with thousands or even millions of dollars as compensation? Read More Why Ignoring Web Accessibility can Turn into a PR Disaster

Why SEO Is a Critical Part of Every PR Strategy

Businesses have always counted on public relations to strengthen their brand reputation. However, the traditional ‘push’ PR tactics are neither relevant nor effective in today’s inbound world. Read More Why SEO Is a Critical Part of Every PR Strategy

How Should Side Hustle Entrepreneurs Approach Digital PR?

Web Accessibility and PR

There’s an excellent chance that people will look back on 2020 as an overall mistake. So far, It’s brought us a global pandemic, straining geopolitical tensions, and the eruption of long-standing police issues into worldwide protests — and as I write this, it’s only the middle of June. Who knows what else could go wrong before 2021 comes along to offer us a reprieve?

Read More How Should Side Hustle Entrepreneurs Approach Digital PR?