All posts by Dawn Mentzer

How PR, Content Marketing and SEO Fit Together

Most companies recognize that public relations, content marketing and search engine optimization are all important for a successful brand presence online. But how they work (or should work) together for maximal impact isn’t always clear.

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Dawn Mentzer is a contributing writer for Straight North, a leading Chicago SEO company that provides a full suite of Internet marketing services. As a solopreneur and freelance writer, she specializes in marketing content — and collaborates with clients nationally and globally.