The number of digital marketplaces has skyrocketed over the last decade. It is estimated that by 2024, retail eCommerce stores will reach $6.8 trillion, accounting for almost 25% of global retail sales. At present, there are almost 24 million eCommerce businesses around the world, catering to a whopping two billion digital buyers.
Your business’s online reputation matters. If you’re getting positive reviews on site like Google, buzz on social media, and great press, it can have a real impact on your business’s bottom line.
Let’s talk about what online reputation is and share some steps for improving it. Read More A Guide to Online Reputation
Did you know that more than 2000 web accessibility lawsuits are filed every year?
Or that majority of these businesses have settled these lawsuits with thousands or even millions of dollars as compensation? Read More Why Ignoring Web Accessibility can Turn into a PR Disaster
Businesses have always counted on public relations to strengthen their brand reputation. However, the traditional ‘push’ PR tactics are neither relevant nor effective in today’s inbound world. Read More Why SEO Is a Critical Part of Every PR Strategy
There’s an excellent chance that people will look back on 2020 as an overall mistake. So far, It’s brought us a global pandemic, straining geopolitical tensions, and the eruption of long-standing police issues into worldwide protests — and as I write this, it’s only the middle of June. Who knows what else could go wrong before 2021 comes along to offer us a reprieve?