The number of digital marketplaces has skyrocketed over the last decade. It is estimated that by 2024, retail eCommerce stores will reach $6.8 trillion, accounting for almost 25% of global retail sales. At present, there are almost 24 million eCommerce businesses around the world, catering to a whopping two billion digital buyers.
SEO (search engine optimization) can have a significant impact on your Magento store. When people buy a new product or service on the Internet, they will start with a search on search engines. Generally, customers don’t know what brand to select, so they likely search with a query and depend on a search engine to guide them.
Nielsen claims that more than eighty percent of customers are willing to recommend goods and services that they enjoy. The problem, however, is that most forget to do so. Seeing how there is a pool of leads that business owners can benefit from by word-of-mouth advertisement, it is only reasonable that one provides an incentive that encourages customers to refer a friend.
Every marketer worth their salt knows that trends will reshape how you approach your content strategy and what you will post about in order to get ample traction and engagement in your industry. That, however, doesn’t negate the fact that there is such a thing as evergreen content – topics, truths, and vital tips that never go out of style or diminish in relevance.
First, we will begin with some quick definitions.
What is a plug-in?
A plug-in is basically something you attach to your website to make it perform a function. These functions can vary from serious functions such as an ecommerce plug-in or a security plug-in, to less serious ones, such as a pop-up plug-in or a floating bar plug-in. Think of plug-ins as ornaments, and your website as a house. Get the picture?