Category Archives: Marketing

What is Google SGE, and How Can You Adapt?

On May 10th, 2023, Google premiered its AI-powered search engine, the Search Generative Experience (Google SGE). The cries of “SEO is dead!” hit the streets almost immediately.

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5 Ways to Generate and Collect UGC Content from Social Media

social media

Instagram has emerged as one of the most popular social media platforms for businesses to promote their brand and connect with their customers individually. With over a billion monthly active users, businesses have an incredible opportunity to showcase their products and services to a wide audience.

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Top 4 Web Design Trends You Must Adopt for Your Business Website

The year 2023 promises a lot of web design trends, which are going in an exciting direction thanks to the latest digital innovations.

Here is our selection of the top four web design trends for 2023 that are worth paying attention to.

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Тhe Future of Search: How Emerging Technologies are Shaping the Landscape of SEO

There are many new and emerging technologies that will impact and shape the future landscape of SEO and digital marketing. There are a lot of SEO statistics that detail the prevalence of these new technologies and trends. One of the biggest ones of course is AI. Things like ChatGPT are extremely useful tools for SEO. In this article, we will be breaking down and examining all the different ways these technologies can be used for SEO, as well as the potential impact they will have on the future of SEO. 

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Web Analytics Metrics Every Marketer Should Know

Web analytics is the measurement, collection, analysis, and reporting of internet information to recognize and optimize internet usage. It allows marketers to gain insights into the behavior of their website visitors, track the performance of their marketing campaigns, and make data-driven decisions to improve their online marketing strategies.

There are many web analytics metrics available, but it is important to focus on the most relevant and meaningful ones. In this article, we will discuss the most important web analytics metrics that all marketers should be aware of to help improve their online marketing efforts.

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