Video is a powerful form of marketing that seems to grow in popularity almost daily. Everywhere you look, someone is live streaming or uploading a video. The reason video marketing is so popular is that it is a highly effective way of getting your message across and making it stick in viewers’ minds. Read More 6 Kinds of Video Marketing That Will Dominate 2020
2019 has come to a close, and we’re officially in 2020. For your business, that means more than just recovering from vacation brain. It means you need to start thinking about where you’re going to spend your marketing budget this year. Read More Search, Social, and PR: How You Should Balance Your Marketing Budget
Marketing professionals are constantly looking for the best social media apps to purchase advertising and yield higher returns for their campaigns. As social media rapidly rises in user popularity, its value as a means of marketing is becoming increasingly clear.
Though podcasts have been around for over a decade, they are quickly emerging as a high-engagement and high-conversion content option in recent years. Podcasts have the ability to foster loyal audiences, making it tough for your competitors to attract them to their shows. No wonder, the global monthly podcast listeners are expected to grow 6-fold between the years 2016 to 2023. Read More Hear Us Out! 4 Winning Tips to Up Your Podcast Content Game
As we move into a new year, you might be wondering what marketing metrics are current and which ones you should say goodbye to in 2020. If you let some of them go, what should you replace them with? After all, it’s important to keep a handle on the data available and make the best marketing decisions possible for your brand.